Personal care and cosmetics products are mixtures of chemical compounds and organic ingredients. They ate used to enhance the overall appearance or are also used for personal hygiene. Organic personal care & cosmetic products mainly include plant ingredients and don’t contain chemicals for instance parabens, aluminum salts, phthalates and petrochemicals, which are potentially very harmful to an individual’s health. Increasing beauty consciousness & health awareness are prime factors, which are responsible for growth of the market. In addition, operating players in the market have been putting various efforts into launching different products in the market, thus supplementing the market growth.
As per analysis, “Organic Personal Care and Cosmetics Products Market: Current Analysis and Forecast (2021-2027)” the key companies operating in the global organic personal care & cosmetic products market include Oriflame Cosmetics S.A., Arbonne International LLC, AUBREY Organic Inc., ESTEE Lauder Companies Inc., Nature’s Gate, YVES Rocher, ANWAY Corporation, L’occitane EN Provence, BURT’s BEES, Loreal International and among others. Renowned players in the market are investing in research & development (R&D) in order to introduce the innovative products in the market. Players in the market largely sell their products through brand outlets, departmental stores, supermarkets, non-store retail formats, drug stores and concept stores. Retail channel generated the maximum revenue in the global market. Although, due to high penetration of the internet and ease of availability & attractive discounts, consumers have preferred to buy via online sales channel. This trend would eventually boost the online sales of organic personal care & cosmetic products throughout the forecast period.
By product type, organic personal care & cosmetic products market can be bifurcated as oral care, hair care, skin care and other makeup cosmetics. Skin care product segment holds major share in the global market owing to increase in consumer concerns regarding the harmful effects of pollution & global warming. By consumer group, market can be bifurcated as male and female. In addition, by distribution channel, market can be bifurcated as online channel and offline channel.
Increase in health awareness, followed by rise in disposable income, increase in efforts from numerous multinational corporations, improved standards of living and increase in beauty concerns are some major factors, which are responsible for growth of the organic personal care & cosmetic products market. Apart from this, advanced beauty treatments and brief shelf life of organic personal care & cosmetic products are major hindering factors for market. Moreover, increase in government regulations & support is a leading opportunity for market.
Based on regional analysis, the North-America is a leading region in global organic personal care & cosmetic products market owing to increase in awareness about the benefits of organic products across the region. The Asia-Pacific and Europe regions are projected to exhibit higher growth rate due to rise in consumer preference for products that are precisely or scientifically proven to be organic and also contain natural ingredients over the forecast period. It is estimated that future of the global organic personal care & cosmetic products market will be bright because of increase in number of women in the workforce and growth in disposable income during the forecast period.
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Ankur Gupta, Head Marketing & Communications