Hands are the foremost source of transmission of bacteria, pathogens, and viruses that cause syndromes such as food-borne illness and nosocomial infection. To safeguard any such occurrences, customers are aimed toward hygienic health products, such as hand sanitizers, thereby propels the requirement for hand sanitizers that proficiently eradicate microorganisms. According to the WHO, nearly 420,000 deaths are reported each year, out of which, nearly 125,000 children under the age of five die throughout to food-borne illness. Hence, customer inclination toward the health & wellness fuels the requirement for hand sanitizers, which is projected to accelerate the growth of the market.
According to the report analysis, ‘Hand Sanitizer Spray Market by Nature (Natural, Synthetic, and Organic) and Distribution Channel (Offline and Online): Global Opportunity Analysis and Industry Forecast, 2019-2026’ states that in the hand sanitizer spray market there are several companies which presently operating more effectively for leading the fastest market growth and dominating the handsome worth of market share around the globe while implementing the profit making strategies and policies, advancing the features and applications of such, decreasing the linked price, developing the specifications of the technology, decreasing the linked price, spreading the awareness related to the application, benefits and productivity of such, delivering the better consumer satisfaction, employing the young work force and developing the applications of the hand sanitizer spray includes Honest Company, Inc., GOJO Industries, Inc., Cleenol Group Ltd, Clean Well, LLC, EO Products, The Caldrea Company, Jao Brand, The Clorox Company, Hello Bello, Elyptol Australia Inc., Dr. Bronner’s and several others.
The hand sanitizer spray market size was worth at USD 160.2 million in 2018 and is predicted to reach USD 310.3 million by 2026, dominating a CAGR of 8.7% from 2019 to 2026. In addition, the hand sanitizers are operative in eradicating bacteria, pathogens, and viruses that cause several diseases such as food-borne illness, nosocomial infection, diarrhea, intestinal problems, and respiratory conditions. However, hand sanitizers comprise several chemicals, such as phthalates & parabens, benzalkonium chloride (BAC), ethyl alcohol, and urea, which cause numerous health issues. For instance, existence of BAC can cause allergies/immunotoxicity and organ system toxicity; ethyl alcohol can source cancer, birth defects, and organ system toxicity; and urea may lead to joint aching and heart irregularities. Thus, health perils associated with hand sanitizers are projected to restrict the market growth.
Whereas, the rise in amount of users on several social media sites with the increase in internet penetration is aiding foremost players to encourage their products and services on these social media platforms, which, in turn, assists them augment their sales. Social media marketing is one of the foremost strategies implemented by several companies and industries to impart awareness related to their product offerings amongst the customers on social media channels. Thus, through the social media marketing, worldwide hand sanitizer spray market obtains the critical opportunities to augment its traction across the globe. Therefore, in the near years, it is predicted that the market of hand sanitizer spray will increase around the globe more effectively over the forthcoming years.
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Ankur Gupta, Head Marketing & Communications