- The number of inquiries has grown significantly between 25%-30% for chemotherapy services, dialysis at home and other chronic diseases owing to the COVID-19 pandemic as these diseases are critical in nature and cannot be skipped repetitively.
- The increasingly unhealthy lifestyles of the younger generation due to the shift in dietary habits, as well as the increasingly busy schedules, have led to an increase in the prevalence of chronic diseases among the population, leading to an increase in the demand for home healthcare services.
- There is a need to bring on set regulations and standards for the industry as well as bringing the services under the ambit of insurance. These things are expected to happen in the future, aiding the growth of the industry.
The home healthcare market in India is still at its early growth stage and offers immense investment opportunities owing to the shifting demographics as well as changing demand trends from traditional healthcare services to home care services. The home healthcare market in India is gaining popularity at a rapid rate. The market primarily includes numerous unorganized players in comparison to 30-35 highly visible organized players. There is a very high possibility that with the introduction of set regulations by the government, there will be significant developments in the home healthcare industry which will pave the path of its future growth in the coming years.
Increase in the Number of Organized Players: As of now, the market is dominated by private, unorganized players and the trend appears to remain the same for the next 6 years as well, however, the market is expected to witness a nominal decrease in the proportion of unorganized players. The decrease in the unorganized sector is expected to be due to the extensive expansion strategies adopted by the current major players as well as the emergence of strict service guidelines from healthcare regulatory bodies with the aim to provide a framework for service quality consistency within the market.
Insurance Coverage: Home healthcare providers have been in talks with insurance companies for a while now, trying to bring homecare services under the purview of insurance. It is expected that with the introduction of home healthcare service regulations, the industry will grow at a dynamic pace and more insurance companies will come forward to partner with the home healthcare providers. This will be a major disruption as more people will come forward to avail home healthcare services which are already cost efficient in nature.
Impact of COIVD-19 Pandemic: Owing to the lockdown and limited access to healthcare services, The Ministry of Health and Family Welfare with NITI Aayog have released the official guidelines for telemedicine practices in the country. These are aimed at allowing registered medical practitioners to provide remote consultation in supersession of the Medical Council of India (MCI). The government’s recent notification regulating telemedicine amid the COVID-19 pandemic has given a boost to the business of Home Healthtech startups operating in the segment. More companies are now offering teleconsultation and telemedicine services. For instance, Portea has started offering teleconsultation and video-consultation services in Bengaluru to reach out to the consumers. Many companies have also started COVID-19 helplines, awareness campaigns, and free doctor consultations.
Analysts at Ken Research in their latest publication “India Home Healthcare Market Outlook to 2025 (Second Edition)– By Patient Profile (Elderly Care, Post Operative Care, Physiotherapy, Palliative Care, Stroke Rehabilitation and Others), By Organized (Subscription and Non-Subscription Model) and Unorganized, By Patient Age Profile and By Major Cities” believe that the Home Healthcare Market in India will expand due to the adoption of greater technology include IoT and AI into the medical services industry, shift in demand trends and the increasing geriatric population. The market is expected to register a positive CAGR of 19.2% in terms of revenue during the forecast period FY’2019-FY’2025. The market is further expected to be driven by the increasing competition from new companies entering the market.
Key Segments Covered: –
India Home Healthcare Market, FY’2014-FY’2025
India Home Healthcare Market Segmentation, FY’2019-FY’2025
By Market Structure (Organized and Unorganized)
By Region/Tier (Tier 1, Tier 2and Tier 3 cities)
By Age Group (0-25 Years, 25-40 Years, 40-60 Years and Above 60 Years)
By Profile of Patients (Elderly care, Physiotherapy, Post-Operative Care, Stroke Rehabilitation, Palliative Care and Others)
By Subscription and Non-Recurring Model
Key Target Audience
Private Sector Investors
Healthcare Regulatory Bodies
Government and Industry Associations
Medical Device Companies & Distributors
Pharma Manufacturing and Distribution Companies
Time Period Captured in the Report:
Historical Period – FY’2014-FY’2019
Forecast Period – FY’2020-FY’2025
Portea Medical (Health Vista Pvt Ltd)
India Home Healthcare
Critical Care Unified
Bharath Home Medicare
Key Topics Covered in the Report: –
Healthcare at Home in India
Home-Based Health Care Industry in India
Homecare Providers in India
E-Health Market India
India Insurance Coverage Market Share
India per Capita Expenditure on Health
India per Capita Expenditure on Hospitalization
Organized Home Healthcare Market India
India Home Healthcare Major Investors
Home Healthcare Patients in India
Critical Care at Home in India
Palliative Care Market India
Stroke Rehabilitation Market India
For More Information on the research report, refer to below link: –
Related Reports by Ken Research: –
India Online and Offline Pharmacy Retail Market Outlook to 2025 – By Organized and Unorganized; By Standalone and Hospital based Pharmacy; By Product Category (Prescribed Drugs, OTC Drugs and Non-Pharmaceutical Goods) and Therapeutic Class
Global Home Healthcare Market Outlook to 2025– By Patient Profile (Elderly Care, Rehabilitation, Physiotherapy, Wound Care and Others), By Age Group in Years (Mother and Infant, Below 25, 25-40, 40-65 and 65 & Above) and By Region (USA, Germany, UK, Canada, Japan, Australia, China, India, South Africa, UAE and Others)
India Medical Device Market Outlook to 2023 – by IVD Market (Type of Device, Sales Channel, Domestic Manufacturing and Import), by Diagnostic Imaging Market (Type of Device, Domestic Manufacturing and Import) and by Patient Aid Market (Orthopedic Device, Hospital Furniture and Hearing Aid)
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Ankur Gupta, Head Marketing & Communications