South Africa Agriculture Equipment Market is Driven by Rising Sales of Agricultural Tractors & Tillage Equipments, Increased Equipment Financing Options and Higher Rate of Mechanization Observed: Ken Research

Development of infrastructure, better supportive government policies, change in business model of various financing companies, easy availability of monetary resources, growth in the agriculture sector & increased marketing expenditure have been the key factors driving growth in South Africa agricultural equipment market.

South African Agricultural Equipment Market played an imperative role in the overall GDP contribution in the South African economy. The market demand is driven principally by imports from various countries specially India and China. The market compasses similar trends fairly in-line with the production and sales of agricultural products.  After witnessing a decline in 2016 in terms of sales of machinery, the market is currently placed in its recovery phase tracing a slow-moving growth. Major operations are conducted by three types of entities namely, domestic OEMs, international OEMs and distributors. A multitude of new business strategies were adopted by major players including new product launches, higher investment & increased area under precision farming, better marketing strategies adopted and continuous improvement in extending after sales services. South Africa has over 100 players with international OEMs dominating the share market in terms of sales volume in 2018.

The report titled “South Africa Agricultural Equipment Market Outlook to 2025 -By Product Type (Tractors, Tillage Equipment, Planters & Seeders, Sprayers, Combine Harvesters, Precision Farming and Others); By Domestic Sales and Import; By Region (Free State, Mpumalanga, Kwa Zulu Natal and Others)suggests that the growth key is in the hands of rate of adaptation of advance machinery by both small & large scale farmers in South Africa. This would lead the market to grow registering a CAGR close to 2% in terms of sales volume during the year 2018-2025.

South Africa Agricultural Equipment Market increased registering a CAGR over 5% on the basis on sales value during 2012-2018. The sales volume of machinery increased at a CAGR of close to 3% during the review period. The market was fuelled by increasing government subsidies for farm mechanization, rising financial assistance, growth in the agricultural industry and increasing awareness for mechanization in the agricultural industry. The market, however, showcased a slow pace growth owing to low purchasing power & high cost, consistently adverse climatic shocks and dependence on import of agricultural machinery. The review period has witnessed an improved focus on developing the infrastructural facilities, expansion of company operations, regulatory liberalizations leading to a gradual increase in demand. Major companies have diversified their product streams, entered into international affiliations and upgraded their policies to foster the market demand better.

The overall competition stage of the market has been concentrated wherein the market is extensively dominated by international OEMs importing their equipments into South Africa to fill the excess demand so generated. The international OEMs dominance is the consequence of the trust and brand value attached with these players thus making it difficult for domestic manufacturers to establish themselves. The major competing parameters for the entities include access of distribution and dealership network, price of the products offered, after sales services and digitalization in the equipments. Penetration of precision farming in the equipments has been a major parameter to drive the competition in the market. South Africa Agricultural Equipment Market is likely to experience an upward trend in terms of sales volume as well as sales value of agricultural equipments. The market growth is expected to be the consequence of increase in population, rising demand & prices, growing energy demand, multifunctional machinery, changing consumption patterns, increasing financing options and penetration of driverless tractors in South Africa.


South Africa Agriculture Equipment Market

South Africa Agriculture Equipment Industry

South Africa Combine Harvester Market

South Africa Tractor Market

South Africa Tractor Market Analysis

South Africa Tractor Major Companies

Tractor Market South Africa Future

Tractor Major Type South Africa

Tractor Horse Power South Africa

Tractor Wheel Type South Africa

Best Seller Tractor South Africa

Cnh Tractor Market South Africa

Agco Tractor Market South Africa

Tillage Equipments Market South Africa

Sprayers Market South Africa

Tractor Lease South Africa

Harvester Lease South Africa

Machine Rental Space South Africa

Tractor Rental South Africa

Harvester Rental South Africa

Best Seller Harrow South Africa

Best Seller Tractor South Africa

Best Seller Harvester South Africa

Farmers Weekly South Africa

Farmer Magazine South Africa

Farm Equipment Market South Africa

Farm Machinery Market South Africa

John Deere Tractor Market South Africa

Landini Tractor Market South Africa

New Holland Tractor South Africa

Key Segments Covered:-

Market Segmentation by Product Type Including Tractors, Tillage Equipment, Planters & Seeders, Sprayers, Combine Harvesters, Precision Farming and Others. (Sales Volume)

Market Segmentation By Domestic Sales and Import (Sales Volume)

Market Segmentation Including Free State, Mpumulanga, Northern Cape, Western Cape, Kwa Zulu Natal, Others By Region (Sales Volume)

Key Target Audience:-

Existing Agricultural Equipment Companies

New Market Entrants- Domestic OEMs

New Market Entrants- Foreign OEMs

Agricultural Equipment Financing Companies

Government Bodies

Investors & Venture Capital Firms

Agricultural Equipment Manufacturers

Agricultural Equipment Distributors

Agricultural Equipment Associations

Time Period Captured in the Report:-

2012-2018 – Historical Period

2019-2025 – Future Forecast

Companies Covered: Bell Equipment, Falcon Equipment, Radium Engineering, GC Tillage, AGRICO, Agri Supplies, AGRICON, Bestbier, Big Dutchman, BPI Manufacturing, Cape Agricultural Products, Enorossi, Gomselmash, Green Zone, Hose Manufacturer’s (PTY) Limited, Monosem, Jinma Tractors South Africa, John Deere, New Holland, Landini, Massey Ferguson, Case IH, CLAAS, Valtra, Mahindra & Mahindra Limited, Valmont Industries Incorporated, World Group Company Limited, JCB Limited, Kuhn Group, Netafim Limited, Yanmar Company Limited, Agco Corporation, Agro Master, CNH Industrial and Morris Industries Limited, BHBW, Northmec, ARGO Industrial, DICLA, NHSA Agriculture Parts, Orchard Agrimek, Rebelo Agricultural Group, Southtrade, Vermeer equipment Sales, Mascor, BEPCO, DICKEY-John Corporation and Jupidex, New Holland, John Deere, Massey Ferguson, Case IH and CLAAS

To know more, click on the link below:-

South Africa Agricultural Equipment Market

Related Reports:-

Egypt Agricultural Machinery Market Outlook to 2021 – Consolidation of Small Farm Holdings and Improving Credit Conditions to Foster Future Growth

India Agricultural Equipment Market Outlook to 2017 – High Labor Scarcity and Government Subsidies Driving Agricultural Mechanization

Indonesia Agricultural Machinery Market Outlook to 2020 – Integration of Small Farm holding Structure and Government Support to Foster Growth

Thailand Agricultural Machinery Market Outlook to 2020 – Changing Labour Force Pattern and Improving Credit Conditions to Foster Future Growth

Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications

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